February 22, 2024

Omniverse Universe

Future Technology

The super-rich ‘preppers’ planning to avoid wasting themselves from the apocalypse | The super-rich

As a humanist who writes in regards to the impression of digital expertise on our lives, I’m typically mistaken for a futurist. The individuals most all for hiring me for my opinions about expertise are normally much less involved with constructing instruments that assist individuals stay higher lives within the current than they’re in figuring out the Subsequent Huge Factor via which to dominate them sooner or later. I don’t normally reply to their inquiries. Why assist these guys break what’s left of the web, a lot much less civilisation?

Nonetheless, generally a mix of morbid curiosity and chilly arduous money is sufficient to get me on a stage in entrance of the tech elite, the place I attempt to speak some sense into them about how their companies are affecting our lives out right here in the actual world. That’s how I discovered myself accepting an invite to handle a bunch mysteriously described as “ultra-wealthy stakeholders”, out in the midst of the desert.

A limo was ready for me on the airport. Because the solar started to dip over the horizon, I realised I had been within the automotive for 3 hours. What kind of rich hedge-fund varieties would drive this removed from the airport for a convention? Then I noticed it. On a parallel path subsequent to the freeway, as if racing towards us, a small jet was coming in for a touchdown on a personal airfield. After all.

The subsequent morning, two males in matching Patagonia fleeces got here for me in a golf cart and conveyed me via rocks and underbrush to a gathering corridor. They left me to drink espresso and put together in what I figured was serving as my inexperienced room. However as an alternative of me being wired with a microphone or taken to a stage, my viewers was introduced in to me. They sat across the desk and launched themselves: 5 super-wealthy guys – sure, all males – from the higher echelon of the tech investing and hedge-fund world. A minimum of two of them have been billionaires. After a little bit of small speak, I realised they’d no real interest in the speech I had ready about the way forward for expertise. That they had come to ask questions.

A shelter under construction at the Rising S Company in Murchison, Texas.
A shelter underneath development on the Rising S Firm in Murchison, Texas. {Photograph}: Bloomberg/Getty Photographs

They began out innocuously and predictably sufficient. Bitcoin or ethereum? Digital actuality or augmented actuality? Who will get quantum computing first, China or Google? Finally, they edged into their actual subject of concern: New Zealand or Alaska? Which area can be much less affected by the approaching local weather disaster? It solely obtained worse from there. Which was the larger risk: world warming or organic warfare? How lengthy ought to one plan to have the ability to survive with no outdoors assist? Ought to a shelter have its personal air provide? What was the chance of groundwater contamination? Lastly, the CEO of a brokerage home defined that he had practically accomplished constructing his personal underground bunker system, and requested: “How do I keep authority over my safety drive after the occasion?” The occasion. That was their euphemism for the environmental collapse, social unrest, nuclear explosion, photo voltaic storm, unstoppable virus, or malicious laptop hack that takes all the things down.

This single query occupied us for the remainder of the hour. They knew armed guards can be required to guard their compounds from raiders in addition to indignant mobs. One had already secured a dozen Navy Seals to make their option to his compound if he gave them the correct cue. However how would he pay the guards as soon as even his crypto was nugatory? What would cease the guards from ultimately selecting their very own chief?

The billionaires thought-about utilizing particular mixture locks on the meals provide that solely they knew. Or making guards put on disciplinary collars of some variety in return for his or her survival. Or perhaps constructing robots to function guards and employees – if that expertise might be developed “in time”.

I attempted to purpose with them. I made pro-social arguments for partnership and solidarity as one of the best approaches to our collective, long-term challenges. The way in which to get your guards to exhibit loyalty sooner or later was to deal with them like pals proper now, I defined. Don’t simply spend money on ammo and electrical fences, spend money on individuals and relationships. They rolled their eyes at what should have sounded to them like hippy philosophy.

This was in all probability the wealthiest, strongest group I had ever encountered. But right here they have been, asking a Marxist media theorist for recommendation on the place and easy methods to configure their doomsday bunkers. That’s when it hit me: no less than so far as these gents have been involved, this was a speak about the way forward for expertise.

Taking their cue from Tesla founder Elon Musk colonising Mars, Palantir’s Peter Thiel reversing the ageing course of, or synthetic intelligence builders Sam Altman and Ray Kurzweil importing their minds into supercomputers, they have been making ready for a digital future that had much less to do with making the world a greater place than it did with transcending the human situation altogether. Their excessive wealth and privilege served solely to make them obsessive about insulating themselves from the very actual and current hazard of local weather change, rising sea ranges, mass migrations, world pandemics, nativist panic and useful resource depletion. For them, the way forward for expertise is about just one factor: escape from the remainder of us.

These individuals as soon as showered the world with madly optimistic enterprise plans for a way expertise would possibly profit human society. Now they’ve diminished technological progress to a online game that certainly one of them wins by discovering the escape hatch. Will it’s Jeff Bezos migrating to area, Thiel to his New Zealand compound, or Mark Zuckerberg to his digital metaverse? And these catastrophising billionaires are the presumptive winners of the digital economic system – the supposed champions of the survival-of-the-fittest enterprise panorama that’s fuelling most of this hypothesis to start with.

A proposal for a Mars colony by Elon Musk’s company, SpaceX.
A proposal for a Mars colony by Elon Musk’s firm, SpaceX. {Photograph}: SpaceX

What I got here to grasp was that these males are literally the losers. The billionaires who known as me out to the desert to judge their bunker methods are usually not the victors of the financial recreation a lot because the victims of its perversely restricted guidelines. Greater than something, they’ve succumbed to a mindset the place “profitable” means incomes sufficient cash to insulate themselves from the injury they’re creating by incomes cash in that method. It’s as in the event that they need to construct a automotive that goes quick sufficient to flee from its personal exhaust.

But this Silicon Valley escapism – let’s name it The Mindset – encourages its adherents to imagine that the winners can one way or the other go away the remainder of us behind.

By no means earlier than have our society’s strongest gamers assumed that the first impression of their very own conquests can be to render the world itself unliveable for everybody else. Nor have they ever earlier than had the applied sciences via which to programme their sensibilities into the very material of our society. The panorama is alive with algorithms and intelligences actively encouraging these egocentric and isolationist outlooks. These sociopathic sufficient to embrace them are rewarded with money and management over the remainder of us. It’s a self-reinforcing suggestions loop. That is new.

Amplified by digital applied sciences and the unprecedented wealth disparity they afford, The Mindset permits for the straightforward externalisation of hurt to others, and evokes a corresponding eager for transcendence and separation from the individuals and locations which were abused.

As a substitute of simply lording over us for ever, nevertheless, the billionaires on the high of those digital pyramids actively search the endgame. Actually, just like the plot of a Marvel blockbuster, the very construction of The Mindset requires an endgame. All the pieces should resolve to a one or a zero, a winner or loser, the saved or the damned. Precise, imminent catastrophes from the local weather emergency to mass migrations help the mythology, providing these would-be superheroes the chance to play out the finale in their very own lifetimes. For The Mindset additionally features a faith-based Silicon Valley certainty that they will develop a expertise that can one way or the other break the legal guidelines of physics, economics and morality to supply them one thing even higher than a method of saving the world: a method of escape from the apocalypse of their very own making.


By the time I boarded my return flight to New York, my thoughts was reeling with the implications of The Mindset. What have been its primary tenets? Who have been its true believers? What, if something, may we do to withstand it? Earlier than I had even landed, I posted an article about my unusual encounter – to shocking impact.

Virtually instantly, I started receiving inquiries from companies catering to the billionaire prepper, all hoping I’d make some introductions on their behalf to the 5 males I had written about. I heard from an actual property agent who specialises in disaster-proof listings, an organization taking reservations for its third underground dwellings venture, and a safety agency providing numerous types of “threat administration”.

However the message that obtained my consideration got here from a former president of the American chamber of commerce in Latvia. JC Cole had witnessed the autumn of the Soviet empire, in addition to what it took to rebuild a working society nearly from scratch. He had additionally served as landlord for the American and European Union embassies, and realized an entire lot about safety methods and evacuation plans. “You definitely stirred up a bees’ nest,” he started his first e-mail to me. “It’s fairly correct – the rich hiding of their bunkers can have an issue with their safety groups… I imagine you might be appropriate together with your recommendation to ‘deal with these individuals very well, proper now’, but in addition the idea could also be expanded and I imagine there’s a higher system that might give significantly better outcomes.”

He felt sure that the “occasion” – a gray swan, or predictable disaster triggered by our enemies, Mom Nature, or simply accidentally –was inevitable. He had finished a Swot evaluation – strengths, weaknesses, alternatives and threats – and concluded that making ready for calamity required us to take the exact same measures as attempting to stop one. “By coincidence,” he defined, “I’m establishing a sequence of protected haven farms within the NYC space. These are designed to greatest deal with an ‘occasion’ and in addition profit society as semi-organic farms. Each inside three hours’ drive from the town – shut sufficient to get there when it occurs.”

Amazon boss Jeff Bezos has been among the tech barons leading the privatised race into space.
Amazon boss Jeff Bezos has been among the many tech barons main the privatised race into area. {Photograph}: Joe Skipper/Reuters

Right here was a prepper with safety clearance, discipline expertise and meals sustainability experience. He believed one of the best ways to deal with the upcoming catastrophe was to vary the best way we deal with each other, the economic system, and the planet proper now – whereas additionally growing a community of secret, completely self-sufficient residential farm communities for millionaires, guarded by Navy Seals armed to the tooth.

JC is presently growing two farms as a part of his protected haven venture. Farm one, outdoors Princeton, is his present mannequin and “works properly so long as the skinny blue line is working”. The second, someplace within the Poconos, has to stay a secret. “The less individuals who know the areas, the higher,” he defined, together with a hyperlink to the Twilight Zone episode by which panicked neighbours break right into a household’s bomb shelter throughout a nuclear scare. “The first worth of protected haven is operational safety, nicknamed OpSec by the army. If/when the provision chain breaks, the individuals can have no meals delivered. Covid-19 gave us the wake-up name as individuals began combating over rest room paper. In the case of a scarcity of meals will probably be vicious. That’s the reason these clever sufficient to take a position must be stealthy.”

JC invited me right down to New Jersey to see the actual factor. “Put on boots,” he stated. “The bottom remains to be moist.” Then he requested: “Do you shoot?”


The farm itself was serving as an equestrian centre and tactical coaching facility along with elevating goats and chickens. JC confirmed me easy methods to maintain and shoot a Glock at a sequence of out of doors targets formed like dangerous guys, whereas he grumbled about the best way Senator Dianne Feinstein had restricted the variety of rounds one may legally slot in {a magazine} for the handgun. JC knew his stuff. I requested him about numerous fight eventualities. “The one option to shield your loved ones is with a bunch,” he stated. That was actually the entire level of his venture – to collect a staff able to sheltering in place for a 12 months or extra, whereas additionally defending itself from those that hadn’t ready. JC was additionally hoping to coach younger farmers in sustainable agriculture, and to safe no less than one physician and dentist for every location.

On the best way again to the primary constructing, JC confirmed me the “layered safety” protocols he had realized designing embassy properties: a fence, “no trespassing” indicators, guard canines, surveillance cameras … all meant to discourage violent confrontation. He paused for a minute as he stared down the drive. “Truthfully, I’m much less involved about gangs with weapons than the girl on the finish of the driveway holding a child and asking for meals.” He paused, and sighed, “I don’t need to be in that ethical dilemma.”

That’s why JC’s actual ardour wasn’t simply to construct a couple of remoted, militarised retreat amenities for millionaires, however to prototype domestically owned sustainable farms that may be modelled by others and finally assist restore regional meals safety in America. The “just-in-time” supply system most popular by agricultural conglomerates renders many of the nation weak to a disaster as minor as an influence outage or transportation shutdown. In the meantime, the centralisation of the agricultural business has left most farms completely depending on the identical lengthy provide chains as city shoppers. “Most egg farmers can’t even increase chickens,” JC defined as he confirmed me his henhouses. “They purchase chicks. I’ve obtained roosters.”

JC is not any hippy environmentalist however his enterprise mannequin relies in the identical communitarian spirit I attempted to convey to the billionaires: the best way to maintain the hungry hordes from storming the gates is by getting them meals safety now. So for $3m, buyers not solely get a most safety compound by which to trip out the approaching plague, photo voltaic storm, or electrical grid collapse. In addition they get a stake in a probably worthwhile community of native farm franchises that might scale back the likelihood of a catastrophic occasion within the first place. His enterprise would do its greatest to make sure there are as few hungry kids on the gate as doable when the time involves lock down.

To this point, JC Cole has been unable to persuade anybody to spend money on American Heritage Farms. That doesn’t imply nobody is investing in such schemes. It’s simply that those that appeal to extra consideration and money don’t typically have these cooperative parts. They’re extra for individuals who need to go it alone. Most billionaire preppers don’t need to must study to get together with a group of farmers or, worse, spend their winnings funding a nationwide meals resilience programme. The mindset that requires protected havens is much less involved with stopping ethical dilemmas than merely conserving them out of sight.

Vivos bunker pool
Vivos hopes to suit its bunkers with options akin to swimming swimming pools and gymnasiums. {Photograph}: Terravivos

A lot of these severely looking for a protected haven merely rent certainly one of a number of prepper development firms to bury a prefab steel-lined bunker someplace on certainly one of their present properties. Rising S Firm in Texas builds and installs bunkers and twister shelters for as little as $40,000 for an 8ft by 12ft emergency hideout all the best way as much as the $8.3m luxurious sequence “Aristocrat”, full with pool and bowling lane. The enterprise initially catered to households looking for momentary storm shelters, earlier than it went into the long-term apocalypse enterprise. The corporate emblem, full with three crucifixes, suggests their companies are geared extra towards Christian evangelist preppers in red-state America than billionaire tech bros enjoying out sci-fi eventualities.

There’s one thing far more whimsical in regards to the amenities by which many of the billionaires – or, extra precisely, aspiring billionaires – really make investments. An organization known as Vivos is promoting luxurious underground flats in transformed chilly struggle munitions storage amenities, missile silos, and different fortified areas world wide. Like miniature Membership Med resorts, they provide personal suites for people or households, and bigger widespread areas with swimming pools, video games, motion pictures and eating. Extremely-elite shelters such because the Oppidum within the Czech Republic declare to cater to the billionaire class, and pay extra consideration to the long-term psychological well being of residents. They supply imitation of pure mild, akin to a pool with a simulated sunlit backyard space, a wine vault, and different facilities to make the rich really feel at dwelling.

On nearer evaluation, nevertheless, the likelihood of a fortified bunker really defending its occupants from the truth of, properly, actuality, could be very slim. For one, the closed ecosystems of underground amenities are preposterously brittle. For instance, an indoor, sealed hydroponic backyard is weak to contamination. Vertical farms with moisture sensors and computer-controlled irrigation methods look nice in enterprise plans and on the rooftops of Bay Space startups; when a palette of topsoil or a row of crops goes mistaken, it might probably merely be pulled and changed. The hermetically sealed apocalypse “develop room” doesn’t enable for such do-overs.

Simply the identified unknowns are sufficient to sprint any affordable hope of survival. However this doesn’t appear to cease rich preppers from attempting. The New York Occasions reported that actual property brokers specialising in personal islands have been overwhelmed with inquiries in the course of the Covid-19 pandemic. Potential shoppers have been even asking about whether or not there was sufficient land to do some agriculture along with putting in a helicopter touchdown pad. However whereas a personal island could also be a superb place to attend out a brief plague, turning it right into a self-sufficient, defensible ocean fortress is more durable than it sounds. Small islands are completely depending on air and sea deliveries for fundamental staples. Photo voltaic panels and water filtration tools should be changed and serviced at common intervals. The billionaires who reside in such locales are extra, not much less, depending on advanced provide chains than these of us embedded in industrial civilisation.

Absolutely the billionaires who introduced me out for recommendation on their exit methods have been conscious of those limitations. May it have all been some form of recreation? 5 males sitting round a poker desk, every wagering his escape plan was greatest?

But when they have been in it only for enjoyable, they wouldn’t have known as for me. They might have flown out the writer of a zombie apocalypse comedian e-book. In the event that they wished to check their bunker plans, they’d have employed a safety skilled from Blackwater or the Pentagon. They appeared to need one thing extra. Their language went far past questions of catastrophe preparedness and verged on politics and philosophy: phrases akin to individuality, sovereignty, governance and autonomy.

That’s as a result of it wasn’t their precise bunker methods I had been introduced out to judge a lot because the philosophy and arithmetic they have been utilizing to justify their dedication to flee. They have been understanding what I’ve come to name the insulation equation: may they earn sufficient cash to insulate themselves from the truth they have been creating by incomes cash on this method? Was there any legitimate justification for striving to be so profitable that they might merely go away the remainder of us behind –apocalypse or not?

Or was this actually their intention all alongside? Possibly the apocalypse is much less one thing they’re attempting to flee than an excuse to grasp The Mindset’s true aim: to rise above mere mortals and execute the final word exit technique.

  • That is an edited extract from Survival of the Richest by Douglas Rushkoff, printed by Scribe (£20). To help the Guardian and Observer order your copy at guardianbookshop.com. Supply fees could apply